Jo Malone London's Pop-Up Activation
We brought Jo Malone London’s Ginger Biscuit campaign to life at Battersea Power Station for this one-of-a-kind award winning brand activation.

Design

We were asked to bring the Jo Malone Ginger Biscuit campaign to life at Battersea Power station for a pop-up brand activation like no other.

Create

We created custom content using the latest holographic technology, developed engaging touchpoints for visitors to engage with the Jo Malone London Christmas campaign and designed a real life gingerbread house to sit at Battersea Power Station.

Deliver

From constructing the incredible gingerbread structure with realistic cakes and icing to embedding the latest in holographic technology, forced perspective billboard and interactive touch points. Ready to build something unforgettable get in touch today.

A large life size ginger bread house lit up during the night time. The ginger bread house is covered in life sized cakes and candy canes, There are two Jo Malone London logos on the wall. On the side of the building is large video wall showing a 3D gingerbread man offering a gingerbread house on a candy cane. The house is illuminated by professional exterior lights.
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Branchout’s events have the power to bring people together. Our innovative experiences help to capture the imagination and create long-lasting memories. We mix creative problem-solving with expert technical knowledge.
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